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 채용제목 |
BM (지원마감) |
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| 회사소개 |
글로벌 최고의 Toys,Games,Animations,Digital entertainment기업 |
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업무내용
자격요건 |
[담당업무]
- Create competitive operational marketing plans ? by category and brand to include: range plans (domestic and FOB); distribution strategy; advertising and promotional strategy; pricing strategy encapsulated in a TLP (profit and loss) in line with financial expectations, and margin delivery. Develop local plans for all media, (TV, Print, Social, and Digital), consumer and retail promotions, events, in-store, PR. Create Sales and presentation pitch decks.
- Understand Global Brand Toy and Game product plans. Select local product line from Global line, Regional Must Have List, and ensure priority is given to Prime Time and Key Driver items.
- For key regional launch programs, liaise with Regional Marketing team, and Brand Champions to align launch dates, pricing, and marketing program elements, to achieve a synergy across the Region
- Be an effective partner with Key Account and Sales Teams to ensure that brand objectives are achieved. Communicate Brand, Product and Marketing information, and participate in the formulation of retailer plans to assist in maximisation of brand performance in Key Accounts. Present product and marketing plans to key customers as required in support of sales team.
- Manage the delivery of key brand events during the year - both Consumer events, and retail launches. In Asia “Retail is Media.” Maximise retail participation/in store impact including feature wall and off-shelf requirements
- Manage A&P brand budgets.
[자격요건]
- At least 7 years brand/product/category experience in a sales & marketing environment
- Project management experience
- Had experience in delivering effective plans, products and marketing communications programs as part of a team.
- Experience in Brand Accountability ? have strong background in tracking and measuring brand performance, and taking prompt actions to raise brand profitability using the 4Ps
- Excellent verbal & written communication skills
[전형절차]
- 서류 및 면접
[제출서류]
- 이력서, 경력 중심의 자기소개서
- 이메일 접수시 제목에 'BM-권응주 부사장앞' 반드시 명시
- 이메일 : associate@dreamhr.com |
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| 직급/직책 |
과~차장급 |
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| 담당자 |
담당컨설턴트: 권응주 부사장
연락처: 02-508-1092 |
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